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Papers published by Professor Qian Shang:
Original Research
Effects of Background Fitting of e-Commerce Live Streaming on Consumers’ Purchase Intentions: A Cognitive-Affective Perspective
Shang Q, Ma H, Wang C, Gao L
Psychology Research and Behavior Management 2023, 16:149-168
Published Date: 19 January 2023
Original Research
Low-Order Webpage Layout in Online Shopping Facilitates Purchase Decisions: Evidence from Event-Related Potentials
Shang Q, Jin J, Pei G, Wang C, Wang X, Qiu J
Psychology Research and Behavior Management 2020, 13:29-39
Published Date: 10 January 2020